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Privacy Policy

Privacy Policy

1. General

Spectra Displays Ltd is committed to protecting and respecting your privacy. For the purposes of data protection legislation (including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018), we are the data controller and we will process your personal data in accordance with the law. Please read the following carefully to understand our practices regarding your personal data and how we will treat it.

2. Visitors to Our Website

2.1 We may collect and process personal data about you in the following circumstances:

2.1.1 When you complete forms on our website (www.spectra-displays.co.uk), such as registering an account, subscribing to a mailing list, or submitting a contact request. This may include your name, address, email, and telephone number.

2.1.2 When you contact us by any method and we keep a record of that correspondence.

2.1.3 Details of your visits to our website including traffic data, location data, weblogs and other communication data, and the resources you access.

2.1.4 When you otherwise provide personal data to us via the website.

2.2 Additional data we may collect:

IP Address

2.2.1 We may collect information about your device (e.g., IP address, operating system, browser type) for fraud prevention, system administration, and reporting aggregate information. This is statistical and does not identify you individually.

Cookies

2.2.2 Our website uses cookies to distinguish you from other users, improve functionality, and provide you with a better browsing experience. Please see our Cookie Policy for more information.

2.3 We use your personal data where necessary for our legitimate interests to:

2.3.1 Provide you with information or services you request;

2.3.2 Allow participation in interactive website features;

2.3.3 Present content in the most effective manner;

2.3.4 Improve our website and services;

2.3.5 Address any complaints or enquiries;

2.3.6 Contact you for marketing purposes where you have opted in (see section 6).

Website Links

Our website may contain links to third-party sites. If you follow such a link, please note that those sites have their own privacy notices and we do not accept any responsibility or liability for them.

3. Customers

3.1 We collect your name, contact details, and delivery address when you place orders with us. This information is necessary to process your order and perform our contract with you.

3.2 We may share your personal data with payment providers, couriers, or service partners (e.g., EDI, warranty providers) to fulfil your order.

3.3Subject to your consent, we may use customer feedback in our marketing.

3.4 We retain customer information for up to 6 years after order fulfilment for legal and business purposes.

4. Suppliers

We collect business contact details to manage relationships, place orders, and process payments. Supplier records are retained for 6 years.

5. If You Fail to Provide Personal Data

If you do not provide required personal data, we may not be able to enter into or fulfil our contract with you. We will inform you if this is the case.

6. Marketing

6.1 With your consent, or where we have a legitimate interest, we may use your details to provide marketing communications about our products, services, events, or business updates.

6.2 You can opt out at any time by:

  • Ticking relevant boxes when submitting forms;
  • Clicking ‘unsubscribe’ in any email;
  • Emailing: sales@spectradisplays.co.uk

6.3 We retain marketing data for 3 years from the last interaction.

6.4 We may display third-party advertising on our site (e.g., banners). We do not share personal data with third parties for marketing without consent.

7. Monitoring & Recording

We may monitor communications (e.g., phone or email) for training, compliance, and security. CCTV is used at our premises for safety and crime prevention. For more details on data retention, contact sales@spectradisplays.co.uk.

8. Automated Processing

8.1 We may use third-party services for anonymised analytics or predictive marketing, but we do not make decisions affecting individuals solely by automated means.

8.2 We may conduct credit checks for:

  • Creditworthiness assessments;
  • Fraud and anti-money laundering purposes.

8.3 These checks may be logged by credit reference agencies.

8.4 If you fail a credit check, we may refuse credit or request upfront payment.

8.5 Suspected fraud may be reported. To view your credit file, please contact us for details of the agency used.

9. Legal Basis for Processing Personal Data

We process personal data only when permitted under data protection law, including:

9.1.1 To perform a contract;

9.1.2 To comply with legal obligations;

9.1.3 To protect vital interests;

9.1.4 For our legitimate interests, provided these are not overridden by your rights.

Legitimate Interest Examples:

9.2.1 Sharing email addresses with delivery partners to facilitate efficient service.

9.2.2 Monitoring email open rates to enhance marketing performance.

9.2.3 Contacting customers regarding abandoned purchases.

10. Disclosure of Personal Data to Third Parties

We may share your data with:

10.1.1 Our staff to provide goods/services;

10.1.2 Affiliated companies for administration;

10.1.3 IT providers, including hosting and support services;

10.1.4 Professional advisers (lawyers, accountants, insurers);

10.1.5 Government bodies (e.g., HMRC) where required;

10.1.6 Buyers, if we sell or restructure the business.

10.2 We may disclose your data to legal or regulatory authorities if required by law.

10.3 We do not sell or share your data with third parties for marketing without consent.

11. Cross-Border Data Transfers

We do not currently transfer your personal data outside the UK or EEA. If this changes, we will ensure appropriate safeguards are in place.

12. Data Security

12.1 We implement technical and organisational measures to protect your data. However, no internet transmission is completely secure.

12.2 Once received, we use strict controls to prevent unauthorised access.

13. Your Rights

Under UK GDPR, you have the following rights:

13.1 To access the personal data we hold about you;

13.2 To request correction of inaccurate data;

13.3 To request erasure (‘right to be forgotten’) in certain cases;

13.4 To restrict or object to processing in certain circumstances;

13.5 To request data portability (where applicable).

To exercise any of your rights, please contact: sales:spectra-displays.co.uk

14. Withdrawal of Consent

Where we rely on your consent to process data, you have the right to withdraw this at any time. To withdraw your consent please contact sales:spectra-displays.co.uk.

15. Changes to This Policy

We may update this privacy policy occasionally. Changes will be posted on this page and, where appropriate, notified to you by email. Please check regularly for updates.

16. Contact Us

If you have any questions about this privacy policy or wish to exercise your rights, please contact:

Spectra Displays Ltd
2C Merlin Court, Lancaster Way
Ely
Cambridgeshire
CB6 3GN

Email: sales:spectra-displays.co.uk

Phone: +44 (0)1353 661182

This privacy policy was last updated on 8 May 2025.

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About Spectra

For over 35 years, our products have simplified the business of designing and building digital signage. Delivering you quality, exceptional functionality and reliable LED solutions, that command attention and motivate people.

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Contact Us

 sales@spectra-displays.co.uk
  +44 (0)1353 661182

 

Spectra Displays Ltd,
Unit 2C Merlin Court,
Lancaster Way Business Park,
Ely, Cambridgeshire.
CB6 3GN, UK

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