The window display has long been used as a way to attract consumers and show off all that’s great about your brand. In fact, the history of the window display goes back hundreds of years as Artuyt explains:
“Three centuries ago, shopkeepers began paying more attention to the proper presentation and representation of products. Over time, this became one of the guarantees of quality service, and the design of shop windows became a whole art. Today, the colours, layout, accessories, and exterior lighting of the shop window are essential.”
Even during these early days, window displays were designed to inspire – just take a look at these iconic shopfronts. But, you don’t have to bust your budget or put on a theatrical extravaganza to make a positive impact on passing consumers…
Our outward-facing window displays are made to impress. In this blog post, we take a closer look at why going ultra-bright is the key to increasing sales, attracting customers and boosting footfall.
Introducing our ultra-high brightness monitors
Why go bright when you could go ultra-bright with our range of digital screens? Designed for outward-facing window displays, the brightness of these panels makes reading the content you so proudly promote as easy as it should be – even in direct sunlight!
The benefits of investing in a high brightness screen go on, with increased visibility, greater flexibility, more forgiving viewing angles and better natural contrast all a part of the package.
Just how bright are ultra-high brightness screens?
Our ultra-high brightness window displays have a brightness of 3500 cd/m2 (candela per square metre).
To put things in perspective, these digital screens aren’t just bright, they’re up to 10 times brighter than the average home TV. With commercial-grade brightness coming as standard, our window displays are readable in intense, direct sunlight, meaning your content can really stand out.
These displays are made with commercial grade components. Instead of purchasing a cheaper monitor that doesn’t have the same brightness, viewing angles or contrast, you’re investing in a screen that’s fit for purpose.
Our ultra-high brightness screens are also blackening resistant, meaning they can withstand surface temperatures up to 110°C with no blackening defect occurring. This is integral to the success of any outward-facing window display that may be exposed to direct sunlight.

What other features can you expect from high brightness displays?
The ultra-high brightness screens we stock and supply here at Spectra Displays aren’t just easy to read, they’re simple to use too.
Our high brightness professional monitors have plug-and-play capabilities and come equipped with a built-in HD Android media player. This means that loading your content – whether that’s pictures or videos – is as simple as inserting a USB memory stick. Your pictures and videos will then play on a continuous loop. It is however important to note that plug-and-play isn’t your only option. Our ultra-high brightness displays offer a more flexible and advanced system, with users able to access network upgrades with CMS subscriptions to load and manage their content as desired.
Its super slim profile also makes for a sleek and modern window display, whatever products or services you are looking to promote.
Want to find out more about our ultra-high brightness monitors?
Explore our full range of ultra-high brightness displays, which features designs with 43- to 75-inch monitors, for further information. You can also get in touch with our team to discuss your needs, including the level of brightness that is suitable for your specific application.

